Chimp Haven |

Last year, two government decisions drastically changed the world for chimpanzees used in research and the National Institutes of Health (NIH) announced that they would permanently retire 310 – the vast majority – of their chimps into the care of Chimp Haven.

Chimp Haven, The National Chimpanzee Sanctuary, is currently home to 210 residents and is located in Keithville, Louisiana, about 22 miles outside of Shreveport. It was founded in 1995 by an alliance of professionals from research, animal welfare, and the pharmaceutical industry who saw the need for humane, cost-effective social housing for unwanted chimpanzees. Since 2005, 299 chimpanzees have called Chimp Haven home. Chimp Haven’s mission is to provide humane, lifetime care for chimpanzees no longer used in biomedical research, as pets or as entertainers.

Every resident of Chimp Haven has a beautiful, unique personality. Jimoh, beloved by both chimpanzees and sanctuary caregivers, recently passed away. He was born in the wild and taken from his natural environment at a young age, after which he spent most of his life in biomedical research.  Let me repeat that: he was born in the wild.

Many chimps still carry the diseases that they were exposed to as research subjects. Crystal, a beautiful female with dark black hair and white whiskers, was infected with HIV, hepatitis B and hepatitis C. Chimp Haven is the only sanctuary in the U.S. equipped to care for a large number of chimpanzees infected with HIV and hepatitis. There, expert staff ensures that Crystal receives her medications on time, delivered in her favorite food, peanut butter banana sandwiches.

The recent and wonderful announcement by the NIH places Chimp Haven, in a difficult position. To accept the new retirees, the sanctuary must more than double in size and secure the additional resources it needs for the chimps’ lifetime care. While 110 of the NIH chimps have already arrived at the Sanctuary, the fate of the other chimps is still up in the air. That is why and Alison Eastwood decided to run a crowdfunding campaign on nonprofit crowdfunding site to raise $50,000 to help pay for the care of the chimps already at Chimp Haven. is an exciting new nonprofit crowdfunding platform dedicated to helping animals and wildlife. We use innovative technology to dramatically increase donations to animal nonprofit groups who currently receive only 2% of all giving.  At Nonprofits can easily showcase their projects most in need of funding; Animal Lovers can run crowdfunding campaigns to support their favorite causes or raise money for veterinary care of pets; and Donors can have a fun and interactive experience, can take a few minutes, give a few dollars and have a big impact for animals. is free to use. It takes no percentage of donations raised through the platform, which means more money directly helps animals.

“We owe them, these self-aware, social animals sacrificed so much for the benefit of humans. They deserve the best possible care during retirement, both physically and emotionally. You can make a difference right now by donating to my project – even $5.00 makes a difference. 100% of your donation will go towards giving research chimps the life in retirement that we owe them.” Alison Eastwood.

Please, visit our campaign page to make a donation!

Sarah Timms
CEO and Founder of
“It’s our mission to increase giving to the animal welfare and wildlife conservation sector using crowdfunding technology.”

I heard about from a friend and she highly recommended I check out this website for myself and my Black Lab, Harley. I’m fairly new to my town and it’s been a challenge meeting pet parents who adore their pets like I do. It’s important for me to keep Harley social, active as well as allow her to experience new places.

At first, I was skeptical about this website called “Pets Dating.” But after exploring the website, I realized that it’s not necessarily a dating site for pets, but in fact; an online community with an overall goal to keep our pets happy and healthy. This sounded right up our alley! The website was terrific. I registered for free and I was very pleased with how easy the site was to navigate.

I found that this site is great for connecting with others in the area. really brings the community together and allows pet owners to build friendships with other pet lovers. Even better, if you decide to set up play dates like I did with Harley, your canine is benefiting greatly too! It’s a win-win!

What I love most about is the extra support a pet parent can potentially receive from their neighborhood if their furry friend becomes lost. Having the ability to reach out to others in the community who are familiar with your pet can be extremely helpful in these unfortunate, stressful times.

Overall, Harley and I have established many friendships thanks to Harley now has weekly play dates because of her new doggie friends and I’m feeling more connected to my new town. Every pet parent MUST register to – It’s Paw-fect all around!


Twigo tags

I am an avid animal lover, and pet safety and proper identification is extremely important to me. My dog Buster is my pride and joy. Unfortunately, Buster’s ID tags drive me nuts! He is often active in the middle of the night and since I am a light sleeper, the jingling sound of his tags disturbs me. To avoid the annoying sound of his tags, I decided to take Buster’s collar off at night.

One morning, I let Buster in the yard to do his business but I had forgotten to put his collar back on. It just so happened that on this one particular day, a piece of the fence blew over and Buster had escaped. Luckily, the neighbor was able to catch him to bring him back to me; however this situation was a real wake up call! I realized I needed to find a solution to this ID tag dilemma. 

That’s when I discovered Twigo! After some research online, I found the Twigo website and the first thought that came to my mind was BRILLIANCE! A silent ID tag that can be personalized instantly at a very affordable price; this sounded like a dream come true! There are many cute styles and colored tags to choose from. I ordered Buster’s tag and within a few days it arrived. 

Write, boil, wear! Twigo provides written instructions (the video on their website is helpful too), and the overall process is extremely easy and fun. Buster looks adorable in his Twigo Tag! It’s truly a unique tag and many of our pet parent friends have purchased their own after admiring Busters. Best of all, I can sleep peacefully now with this silent tag and knowing Buster is safe at all times. You can’t go wrong with a Twigo Tag. I highly recommend this product to all pet parents and their furry friends! 

Puppy Rescue Motorcycle Ride

Thanks to you, Don’t Be Cruel was able to attend the Puppy Rescue Motorcycle Ride at Tramontin Harley Davidson in Hope, NJ.  The ride was to benefit the Puppy Rescue Mission whose mission is to fundraise and assist in pet rescue, foster and re-homing when needed, in particular pets of soldiers, especially those deployed in war zones. They assists with requests, logistics, administration and fund-raising for the adopted stray dogs of war rescued by and bonded with soldiers. This may include vet care, supplies, transport and related issues. They work with or through other organizations that help our soldiers bring their companion animals home from war.

Don’t Be Cruel donated almost $400.00 worth of collars and leases, click n stays, poop bags and pods. We couldn’t have done it without all of you – our supporters and loyal customers!

To continue helping rescue organizations such as the Puppy Rescue Mission, check out our web store!

 Tramontin Harley Davidson in Hope, NJ


This month we are happy to announce that our online proceeds raised in May will be going to the Friends of the Burlington County Animal Shelter (FOBCAS).

Friends of the Burlington County Animal Shelter was founded in 2010. They became a non-profit, 501(c)3 in February 2012. The all-volunteer group is devoted to the animals of the Burlington County Animal Shelter.

Volunteers provide much-needed emotional and physical exercise to the many dogs at BCAS. They walk, bathe, groom, provide playtime and affection to the dogs until they find a new home. They also socialize cats, allow them to play outside their cages, cuddle and love the cats until they find a home.

The volunteers do all the marketing of the animals by taking pictures, doing videos and writing bios about their personalities for potential adopters to view online. They attend community events and provide tours at the shelter in an effort to increase community awareness about adopting pets from the shelter.

Friends of BCAS is a separate organization from the BCAS itself.

From May 1-31, 2014, Don’t Be Cruel will donate the following to the FOBCAS to help shelter animals:

  • $5 for each t-shirt sold
  • $5 for each collar/leash combo sold
  • $1 for each bracelet sold
  • $1 for each magnet sold
  • $1 for each dog tag sold

To shop, visit the Don’t Be Cruel store.