Chimp Haven |

Join’s Campaign to Help Retired Medical Research Chimps

Chimp Haven |

Last year, two government decisions drastically changed the world for chimpanzees used in research and the National Institutes of Health (NIH) announced that they would permanently retire 310 – the vast majority – of their chimps into the care of Chimp Haven.

Chimp Haven, The National Chimpanzee Sanctuary, is currently home to 210 residents and is located in Keithville, Louisiana, about 22 miles outside of Shreveport. It was founded in 1995 by an alliance of professionals from research, animal welfare, and the pharmaceutical industry who saw the need for humane, cost-effective social housing for unwanted chimpanzees. Since 2005, 299 chimpanzees have called Chimp Haven home. Chimp Haven’s mission is to provide humane, lifetime care for chimpanzees no longer used in biomedical research, as pets or as entertainers.

Every resident of Chimp Haven has a beautiful, unique personality. Jimoh, beloved by both chimpanzees and sanctuary caregivers, recently passed away. He was born in the wild and taken from his natural environment at a young age, after which he spent most of his life in biomedical research.  Let me repeat that: he was born in the wild.

Many chimps still carry the diseases that they were exposed to as research subjects. Crystal, a beautiful female with dark black hair and white whiskers, was infected with HIV, hepatitis B and hepatitis C. Chimp Haven is the only sanctuary in the U.S. equipped to care for a large number of chimpanzees infected with HIV and hepatitis. There, expert staff ensures that Crystal receives her medications on time, delivered in her favorite food, peanut butter banana sandwiches.

The recent and wonderful announcement by the NIH places Chimp Haven, in a difficult position. To accept the new retirees, the sanctuary must more than double in size and secure the additional resources it needs for the chimps’ lifetime care. While 110 of the NIH chimps have already arrived at the Sanctuary, the fate of the other chimps is still up in the air. That is why and Alison Eastwood decided to run a crowdfunding campaign on nonprofit crowdfunding site to raise $50,000 to help pay for the care of the chimps already at Chimp Haven. is an exciting new nonprofit crowdfunding platform dedicated to helping animals and wildlife. We use innovative technology to dramatically increase donations to animal nonprofit groups who currently receive only 2% of all giving.  At Nonprofits can easily showcase their projects most in need of funding; Animal Lovers can run crowdfunding campaigns to support their favorite causes or raise money for veterinary care of pets; and Donors can have a fun and interactive experience, can take a few minutes, give a few dollars and have a big impact for animals. is free to use. It takes no percentage of donations raised through the platform, which means more money directly helps animals.

“We owe them, these self-aware, social animals sacrificed so much for the benefit of humans. They deserve the best possible care during retirement, both physically and emotionally. You can make a difference right now by donating to my project – even $5.00 makes a difference. 100% of your donation will go towards giving research chimps the life in retirement that we owe them.” Alison Eastwood.

Please, visit our campaign page to make a donation!

Sarah Timms
CEO and Founder of
“It’s our mission to increase giving to the animal welfare and wildlife conservation sector using crowdfunding technology.” is Paw-fect for my Pooch and I!

I heard about from a friend and she highly recommended I check out this website for myself and my Black Lab, Harley. I’m fairly new to my town and it’s been a challenge meeting pet parents who adore their pets like I do. It’s important for me to keep Harley social, active as well as allow her to experience new places.

At first, I was skeptical about this website called “Pets Dating.” But after exploring the website, I realized that it’s not necessarily a dating site for pets, but in fact; an online community with an overall goal to keep our pets happy and healthy. This sounded right up our alley! The website was terrific. I registered for free and I was very pleased with how easy the site was to navigate.

I found that this site is great for connecting with others in the area. really brings the community together and allows pet owners to build friendships with other pet lovers. Even better, if you decide to set up play dates like I did with Harley, your canine is benefiting greatly too! It’s a win-win!

What I love most about is the extra support a pet parent can potentially receive from their neighborhood if their furry friend becomes lost. Having the ability to reach out to others in the community who are familiar with your pet can be extremely helpful in these unfortunate, stressful times.

Overall, Harley and I have established many friendships thanks to Harley now has weekly play dates because of her new doggie friends and I’m feeling more connected to my new town. Every pet parent MUST register to – It’s Paw-fect all around!


Twigo tags

Keep Your Pet Safe, Stylish & Silent With A Twigo Tag!

Twigo tags

I am an avid animal lover, and pet safety and proper identification is extremely important to me. My dog Buster is my pride and joy. Unfortunately, Buster’s ID tags drive me nuts! He is often active in the middle of the night and since I am a light sleeper, the jingling sound of his tags disturbs me. To avoid the annoying sound of his tags, I decided to take Buster’s collar off at night.

One morning, I let Buster in the yard to do his business but I had forgotten to put his collar back on. It just so happened that on this one particular day, a piece of the fence blew over and Buster had escaped. Luckily, the neighbor was able to catch him to bring him back to me; however this situation was a real wake up call! I realized I needed to find a solution to this ID tag dilemma. 

That’s when I discovered Twigo! After some research online, I found the Twigo website and the first thought that came to my mind was BRILLIANCE! A silent ID tag that can be personalized instantly at a very affordable price; this sounded like a dream come true! There are many cute styles and colored tags to choose from. I ordered Buster’s tag and within a few days it arrived. 

Write, boil, wear! Twigo provides written instructions (the video on their website is helpful too), and the overall process is extremely easy and fun. Buster looks adorable in his Twigo Tag! It’s truly a unique tag and many of our pet parent friends have purchased their own after admiring Busters. Best of all, I can sleep peacefully now with this silent tag and knowing Buster is safe at all times. You can’t go wrong with a Twigo Tag. I highly recommend this product to all pet parents and their furry friends! 

Puppy Rescue Motorcycle Ride

Don’t Be Cruel Donates to the Puppy Rescue Mission

Puppy Rescue Motorcycle Ride

Thanks to you, Don’t Be Cruel was able to attend the Puppy Rescue Motorcycle Ride at Tramontin Harley Davidson in Hope, NJ.  The ride was to benefit the Puppy Rescue Mission whose mission is to fundraise and assist in pet rescue, foster and re-homing when needed, in particular pets of soldiers, especially those deployed in war zones. They assists with requests, logistics, administration and fund-raising for the adopted stray dogs of war rescued by and bonded with soldiers. This may include vet care, supplies, transport and related issues. They work with or through other organizations that help our soldiers bring their companion animals home from war.

Don’t Be Cruel donated almost $400.00 worth of collars and leases, click n stays, poop bags and pods. We couldn’t have done it without all of you – our supporters and loyal customers!

To continue helping rescue organizations such as the Puppy Rescue Mission, check out our web store!

 Tramontin Harley Davidson in Hope, NJ

Don’t Be Cruel Donates to Friends of the Burlington County Animal Shelter in May


This month we are happy to announce that our online proceeds raised in May will be going to the Friends of the Burlington County Animal Shelter (FOBCAS).

Friends of the Burlington County Animal Shelter was founded in 2010. They became a non-profit, 501(c)3 in February 2012. The all-volunteer group is devoted to the animals of the Burlington County Animal Shelter.

Volunteers provide much-needed emotional and physical exercise to the many dogs at BCAS. They walk, bathe, groom, provide playtime and affection to the dogs until they find a new home. They also socialize cats, allow them to play outside their cages, cuddle and love the cats until they find a home.

The volunteers do all the marketing of the animals by taking pictures, doing videos and writing bios about their personalities for potential adopters to view online. They attend community events and provide tours at the shelter in an effort to increase community awareness about adopting pets from the shelter.

Friends of BCAS is a separate organization from the BCAS itself.

From May 1-31, 2014, Don’t Be Cruel will donate the following to the FOBCAS to help shelter animals:

  • $5 for each t-shirt sold
  • $5 for each collar/leash combo sold
  • $1 for each bracelet sold
  • $1 for each magnet sold
  • $1 for each dog tag sold

To shop, visit the Don’t Be Cruel store.

Lucky Dog Cuisine

Lucky Dog Cuisine Inc. Provides my Dog With Optimal Health and Happiness

Lucky Dog CuisineOver the last year, I’ve became very health conscious. After hearing much controversy over GMO labeling, I began to do my research. I decided to take on a healthier lifestyle and I now shop for natural and organic food and beverage products only. I pay close attention to ingredient labels and stay far away from the big food corporations.

As a pet owner, I began to think to myself… If harmful chemicals and food preservatives are in just about everything humans eat, then our pet’s food must be just as bad or far worse! I adore my dog and I decided to begin looking into healthier foods options for her as well.

I discovered Lucky Dog Cuisine online and I knew I hit the jackpot! Lucky Dog offers all natural, all-american, human grade, home cooked meals for dogs. There is nothing artificial, no preservatives, no byproducts, no coloring, and no processed food at Lucky Dog. Every meal is cooked in small batches, fresh, then frozen. The amount of positive information on the Lucky Dog page impressed and intrigued me. I decided to give it a try!

There are a variety of healthy recipes to choose from but I ordered my pup a variety pack to start. (Tail-Waggin’ Turkey and Beef & Barley are her absolute favorite!) The food was delivered right to my doorstep, which was also very convenient, and for an affordable price, too! Serving the meal was so simple – thaw and serve. I read on the website that this dog food is so good, you could eat it yourself. I was unsure about this statement, however, after seeing and smelling the food, I realized just how healthy and natural it is. I decided to try a bite and sure enough, it was delicious!

I will never go back to feeding my dog what she was previously eating. Now that she’s been on a Lucky Dog diet, I’ve witnessed a change in her overall happiness and wellbeing. Not only does she enjoy every last bite of each meal; but she genuinely seems more energetic and healthy. You can’t go wrong with Lucky Dog Cuisine… It is the BEST dog food out there! Learn more at

cover couch - IKEA sofa covers

CoverCouch to The Rescue

cover couch - IKEA sofa covers

When I rescued my new puppy Nutleigh, I was excited to introduce her to her forever home and family.  Nutleigh loved her living space, but like many puppies, she had a high energy level and some behavioral problems. After some training classes, we are relieved and proud to say she’s a well-mannered dog. However as pleased as we are with her improved behavior, our household still shows signs of her destructive puppy stage.

Nutleigh created one big disaster after she ripped up the upholstery on our year old IKEA EKTORP Three-seat Sofa Bed. This was upsetting since buying a new couch was out of the question due to financial reasons. I take pride in my home decor and I was heartbroken over the unsightly rip in the middle of the couch.

After venting to a neighbor she recommended I purchase a CoverCouch. As soon I viewed I was in awe! is an entire website for personalizing furniture covers for various IKEA products, including my style couch. I was ecstatic because I could order a cover for a reasonable price and completely hide Nutleigh’s rip!

Even better, offers a large variety of colors and patterns. This was exciting because I began thinking of ways to put a new twist on my living room. With the winter season approaching, I began thinking of how I could make a change in my home design. I had a lot of fun exploring the site and viewing the many color schemes.

To my surprise, I was able to order free fabric samples from the website too! I had some indecisiveness on the fabric options so this feature was very helpful. was amazing; The entire ordering process was efficient, service was outstanding and I was thrilled with the outcome of ‘Gaja Eggplant Fabric’ I purchased.

My couch looks brand new again and beautifully designed! The fabric is comfortable and durable. I’m glad Nutleigh kicked her bad habit and now she can enjoy snuggling on the couch with our family. It’s great to know that I can purchase a new cover in the future when I want to get creative and bring a new style to my living room. Believe it or not, Nutleigh’s bad behavior was a blessing in disguise, because without her ripping my IKEA, I may have never discovered CoverCouch!

About We believe that interior design is an art form that involves a personal touch. Personal comfort and function are the most critical ingredients to a beautiful room. We can take care of that! We make many beautifully designed, comfortable and functional replacement covers that fit IKEA’s most popular sofas, chairs and armchairs… perfectly! Learn more at


Pet Traveling Tips with Dana Humphrey

Pet Traveling Tips with Don’t Be Cruel on Good Morning Connecticut

Pet Traveling Tips with Dana Humphrey

This past weekend Don’t’ Be Cruel spokesdogs, Pip and Shea, were dog models for a special pet traveling tips segment on Good Morning Connecticut. Pet expert, Dana Humphrey, advised pet owners how to help ease pet traveling with various helpful products like the Sturdibags, Calm Coat and the Critter Zone Air Purifier. In addition, she spoke about preventing Lyme disease from fleas and ticks.

Pet Wall of Fame

Pet Wall of Fame

Pet Wall of Fame

The majority of pet owners realize the emotional, and/or physical support their animal companions provide. Those who love animals understand the happiness they bring and the purpose they add to our lives. The Pet Wall of Fame invites pets to be part of history. Creating the First Pet Wonder of The World, the Pet Wall of Fame is building a historic, and timeless tribute to current, and past animals that have enriched our lives and played such an important roll in our existence. Learn more at

Located just 90 miles from Las Vegas, Nevada, The Pet Wall of Fame will be built within the world’s largest pet park. Pet owners can now make history by including their pets in photo tiles located throughout this 150acreexhibition. Each tile will be personalized with a pet’s photo and statement of love. The overall goal is to produce over one million unique tiles creating the largest collection of photo tributes in the world.

The Pet Wall of Fame will acknowledge pets and recognize their contributions to society while celebrating the love we share for them. In addition to physical tributes, a virtual Pet Wall of Fame will provide a forum to displaya pet’s full story, and to read the stories of others. This park is sure to become an anticipated travel destination.

The Pet Wall of Fame is expected to grow and be the place to be entertained, educated and experience the world of pets. This will include a pet history museum with exhibits documenting animals in service to humanity; people will learn about events throughout history affected by animals and those we call pets, talking about their influence in history, the arts, sports, entertainment and much more.  There are also plans to build an event center, which will host a variety of pet related events.

For now, the Team at the Pet Wall of Fame have started and IndieGoGo Campaign to fund the project. They are asking that pet parents make a suggested contribution of $20 at Indiegogo Pet Wall of Fame fundraising campaign to memorialize their pet and make a difference.

Making history will take time, however, the Pet Wall of Fame is ready for the challenge. Phase one involves working with Indiegogo through their crowd-funding platform to raise money for this project. Individuals can visit the crowd-funding site and select a donation level that is right for them. These contributions will make this project move forward. Phase two of the web site will be available mid-2014 and will allow online ordering of tiles for the Pet Wall of Fame.  It will, as well, feature programs that support pet organizations across the country.

The Pet Wall of Fame project is anextraordinary way to give pet owners the opportunity to show their appreciation and love for everything pets do for their human companions. This park will be like no other and will become a uniquely special place to memorialize our pets, present or past.

The Pet Wall of Fame is a “timeless tribute” to people and their pets and domesticated animals, farm animals, animals that have made their mark on humankind. Thanks to you and your pet, our “Park” will grow and be the place to be entertained, educated and experience the world of pets. Make your pet part of history as part of the world’s largest collection of pet photos in tile, in the world’s largest pet park of its kind. Learn more at Pet Wall of Fame.

Please visit the IndieGoGo Pet Wall of Fame campaign

Twitter: @PetWallofFame

Don't Be Cruel Rescue of the Month - Col. Potter Cairn Rescue Network

Don’t Be Cruel Donates to Col. Potter Cairn Rescue Network for the Month of April


Don't Be Cruel Rescue of the Month - Col. Potter Cairn Rescue Network

This month we are happy to announce that all proceeds raised in April will be going to the Col. Potter Cairn Rescue Network.

The Corporation, COL. POTTER CAIRN RESCUE NETWORK (CPCRN), was formed for the charitable purposes of rescuing purebred Cairn Terriers and Cairn Terrier mixes which are homeless or soon-to-be-homeless, including, without limitation, those found in animal shelters or similar facilities and those released by their owners due to change in family circumstances or otherwise, as well as purebred Cairn Terriers and Cairn Terrier mixes which are being used as breeding stock by so-called puppy mills and backyard breeders, including those disposed of in puppy mill auctions; facilitating the pick-up and transport of such dogs; arranging for their spay/neuter as well as for the provision of other appropriate veterinary care for them; rehabilitating and fostering such dogs; seeking applications for and screening permanent homes for such dogs; facilitating their adoption; and educating the public about responsible Cairn Terrier care and ownership.

Check out their “We Promise This…” video!